the challenge❓
Web traffic was constantly decreasing month after month. The solutions shown below helped Solvd agency increase their conversion rates.
Helping brands solve complex challenges with ingenuity through critical thinking and creative execution. Whether it's launching a new product, understanding where focus should be, or finding out information — agency do what it takes to get to the bottom of it.
Web traffic was constantly decreasing month after month. The solutions shown below helped Solvd agency increase their conversion rates.
Conducted surveys and competitor analysis, user research, brainstorm, user flow, hifi wireframes, interactive prototypes, testing, design, responsive
After the flows were ready I made a basic prototype and asked users to perform a number of tasks. Then I could see where they were having difficulty and where I should improve the product based on real use.
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I started with an understanding of how such web page should work, as well as an understanding of improving and optimising the user's eng goals. I did analysis in sphere of buldining in London.
I reviewed several; competitor pages and completed a analysis of the messages and tone of each site on the page. The next step was analytic personas with their needs, goals, motivations. User flow was simple but I spent more time on storyboard which show us how several pages connect each other. My next step was wireframe and prototype.
Monserrat font was used but in different configurations. Different case, different letter spacing, weight, which creates a sense of diversity, but in one system.
